Frequently asked questions

A GEO-first website auditor. It checks whether AI answer engines (ChatGPT, Claude, Perplexity) can find, understand, and cite your pages, alongside classic SEO and technical checks, and returns the specific fixes that move your score.

Yes — the core audit is free and runs in seconds. The product is currently in public beta.

During beta the audit tool is access-controlled while we build. Public marketing and content pages are open to everyone. Signing in also lets you download PDF reports.

Most audits finish in under 30 seconds. We fetch the page once and run every GEO, SEO, and technical check against that snapshot.

Each check earns weighted points based on its result (pass, improve, or fail). Checks are grouped into GEO, SEO, and Technical sub-scores, which blend into a single overall score out of 100.

GEO measures AI-answer readiness — can a model extract and cite you. SEO covers the on-page fundamentals that still drive rankings. Technical covers the delivery plumbing (HTTPS, mobile, performance) that lets engines reach you at all.

Yes. Every audit is stored so you can re-run a URL and track your score over time. Each audited site also gets a permanent, shareable report page.

Yes — signed-in users can download a branded PDF of any report, and a printable HTML version is available for everyone.

No. An audit is read-only: we fetch your page like any crawler would and analyze it. Nothing is modified on your site.

Yes. The interface is multilingual — use the language selector to switch, and more translations are on the way.

GEO is structuring your content so large language models can extract a clear answer and cite you as the source. It complements SEO rather than replacing it.

A growing share of discovery happens inside AI answers, not blue links. If a model cannot parse your page, it cannot cite you — and you vanish from the answer. GEO measures and closes that gap.

SEO optimizes for ranking in a list of links. GEO optimizes for being understood and quoted by an answer engine. They overlap — clean, well-structured content helps both — but GEO adds answerability and quotability on top.

Answerability and quotability of your content, plus signals AI engines rely on: an /llms.txt file, AI-crawler access in robots.txt, JSON-LD structured data, content freshness (a published/updated date), canonical attribution, and entity clarity.

No. We analyze your page against the signals those engines depend on. By default this uses a fast rules-based analyzer; an AI-assisted analyzer can be enabled for deeper answerability and quotability scoring. We do not send live queries to third-party chatbots.

llms.txt is an emerging convention — a file at /llms.txt that points AI engines to your key content. It is not required, but publishing one is a low-effort signal that can improve how models navigate your site.

If you want to appear in AI answers, yes — blocking AI crawlers in robots.txt means engines cannot read or cite you. The audit flags when known AI crawlers are blocked so the choice is intentional.

No. The GEO fixes — clear answers, structured data, fresh dates, correct canonicals — are good hygiene that also helps traditional search. GEO is additive, not a trade-off.

Title tag, meta description, heading structure, canonical URL, indexability, social sharing (Open Graph) tags, image alt text, internal links, URL quality, and the page language attribute.

They are the primary summary search engines (and increasingly AI engines) use to understand and present your page. Missing, duplicated, or poorly sized titles and descriptions are among the most common ranking leaks.

A canonical tag tells engines which URL is the authoritative version of a page, preventing duplicate-content dilution. The audit flags a missing canonical, or one that points away from your own site.

JSON-LD is machine-readable markup that describes your page — articles, products, authors, dates. It helps both search engines earn rich results and AI engines attribute content correctly.

It audits the single URL you submit. Run it on your homepage and your most important landing pages separately for the fullest picture.

Alt text and a clean heading hierarchy make a page parseable for screen readers, search crawlers, and language models alike. They are quick wins that improve accessibility and machine understanding at once.

HTTPS, mobile viewport, response compression, a valid DOCTYPE and charset, HTML page weight, and security headers — the delivery plumbing that lets engines crawl you reliably.

HTTPS is a baseline trust and ranking signal, and browsers warn users away from pages served over plain HTTP. Serving your page securely is expected by both search engines and visitors.

It verifies your page declares a responsive viewport so it renders correctly on phones. With mobile-first indexing, an unfriendly mobile layout directly limits your reach.

Headers such as Content-Security-Policy and Strict-Transport-Security harden your site against common attacks. They signal a well-maintained site and protect your visitors.

Heavy, uncompressed pages are slower to fetch and render, which hurts user experience and crawl efficiency. Enabling compression and trimming page weight speeds everything up.

We can only audit pages that are publicly reachable. Content behind a login, paywall, or geo-block, pages that block crawlers, or URLs that error or redirect in a loop cannot be analyzed. Try a public page URL.