#Performance

- Technical
Text compression (gzip, Brotli, zstd): the easiest speed win
Compression can cut what you send over the wire by two-thirds, and it's often a single setting. Here's what gzip, Brotli, and zstd do, and how to switch one on.
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- Technical
HTML page weight: why a bloated document slows everything down
Before a single image loads, the browser has to download and parse your HTML. If that document is a megabyte of markup, everything starts slow. Here's how to slim it.
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- Technical
The mobile viewport meta tag: one line that makes your site mobile-friendly
Without one meta tag, phones show your site as a tiny, zoomed-out desktop page. With it, your responsive design actually works. Here's the line and why it matters.
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- Technical
Core Web Vitals explained: what PageSpeed actually measures
LCP, INP, CLS: Google's three speed-and-stability metrics, minus the jargon. Here's what each one means, what's "good," and where to start fixing them.
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