#Content strategy
- GEO
Why content freshness dates matter for AI answers
Engines reward content they can confirm is current. The fix isn't writing more. It's making your dates visible in the three places machines look.
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- GEO
Entity clarity: making your page's topic obvious to AI
When your title says one thing and your H1 says another, engines hesitate. Entity clarity is the unglamorous fix that helps them, and your readers, know what your page is about.
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- GEO
Quotability: writing passages AI engines can lift and cite
An AI answer is stitched from sentences it can lift cleanly. If your best claims only make sense in context, they get skipped. Here's how to make them quotable.
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- GEO
What makes a page "answerable" to AI engines?
AI engines skim for the passage that answers the question. Answerability is about structuring your page so that passage is easy to find, and it's mostly formatting, not magic.
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